A custom communication partner
Since 1998, we've helped our clients achieve business goals through a custom approach to marketing communication, public relations, events and strategic partner activities.
From ongoing services to as-needed projects, our flexibility and personal attention make us a perfect fit for trade associations, nonprofit organizations and companies whose communication needs vary.
Lorelei K. Harloe, Principal
Over time, Lorelei has held memberships and leadership positions in the Public Relations Society of America (PRSA-NCC), the International Association of Business Communicators (IABC/DC Metro), Washington Women in Public Relations (WWPR), the American Marketing Association (AMADC), the Washington Network Group (WNG) and the National Press Club.
Prior to 1998, Lorelei served as Communication Services Representative with Edison Electric Institute (EEI), the largest trade association representing investor-owned U.S. electric companies. She promoted energy-efficient electric technologies and utility programs to the residential, commercial and industrial audiences through national publicity efforts and award-winning exhibits at national industry trade shows. Earlier, she served as the sales, marketing and manufacturing administrator to the U.S. headquarters of an international hotel amenity firm based in Zurich.
Lorelei earned a bachelor's in journalism from the University of Maryland, and an editing and publications certificate from the Georgetown University School of Continuing Studies. Volunteer activities include teaching English as a Second Language (ESL).
Our clients and background include national building trade associations, building products and services, national trade media, national and regional health/med associations, nonprofit organizations and for-profit companies. Product and system experience includes energy-efficient products and programs including HVAC, lighting, solar/renewables, security and life safety systems, the electric utility industry, travel/ technology, hospitality, federal government subcontracting and diverse services.